Suzuki Celebrates 40 Years of Partnership with Wheeltek


Suzuki celebrates 40 years of partnership with one of the country’s biggest motorcycle distributors – Wheeltek Motor Sales Corporation. As Wheeltek turned the Trinoma Activity Center as the hub of their 4 decades of excellence in the Philippine motoring scene on September 27 to 28, Suzuki came in with its aesthetically impressive display highlighting the brand’s latest Fuel-injection technology and big bikes. The display carries Wheeltek’s push models of Suzuki’s small and big bikes – the Raider J 115 Fi, Shooter 15 Fi, Smash 115 and Skydrive as well as the Suzuki GSR 750 and V-Strom 650.


Suzuki also provided a lot of surprises to the booth visitors by giving out freebies to those who like or share their fan page. Doing this automatically qualified the fans to participate in Smash 115 Raffle Promo!


Fans also got a chance to take their photos with the lovely Suzuki Fi ladies and FHM’s 100 Sexiest’s Alex Moreno.

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And as if those were not enough, they got a Suzuki Fi Cap upon sharing these photos on their Facebook walls!


Wheeltek’s exhibit area showcased their 40 years of history marking each decade with a milestone. Back in 1974, Dr. Reynaldo Odulio and Mrs. Rosario Teresita Odulio established their business of distributing motorcycles under the name of Peer Marketing in their home garage with only three motorcycle units. These motorcycles are all Suzuki ascertaining the fact that Suzuki is the first brand of choice that Wheeltek had during its foundation.

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At the Supplier’s Night during the first day of their exhibit, Suzuki President Mr. Hiroshi Suzuki, Managing Director Ms. Catalina Calderon, General Manager for Sales and Marketing of Motorcycle Division Mr. Eiji Kobayashi and General Manager for Admin and Finance Mr. Norminio Mojica, handed over the Japanese giant’s token of appreciation to the Odulio Family. The memento is a round wheel-like token made of an ultra-clear glass topped with a translucent text “40th Anniversary”. The token symbolizes Suzuki and Wheeltek’s long partnership that have surpassed the test of time. The round shape signifies a Wheel which is the part that moves the motorcycle to where it is going and just like how Suzuki and Wheeltek’s partnership brought the two to where they are today.


The text of the memento reads:

“Established in 1974, through the excellent management of its founder, Dr. Reynaldo Odulio and Mrs. Rosario Teresita Odulio, Suzuki is honoured to be the first motorcycle that Peer Marketing carried during its foundation and a strong partner to its journey to be where it is today as Wheeltek Motor Sales Corporation.