Suzuki Full Throttle Ahead: Media and Vloggers Kick-Off Ride 2024

We kicked off the year with a bang through a thanksgiving ride with our media and vlogger friends for their unwavering support in 2023!

This 2024, Suzuki goes FULL THROTTLE AHEAD as we pledge to deliver motorcycles that are not only trustworthy and fuel-efficient, but also powerful, stylish, and exhilarating to ride. These are the qualities that have earned Suzuki the enduring love and admiration of the Filipinos, and we promise to continue exceeding those expectations with every innovation in 2024.

We opened the year with another unforgettable road trip by giving our media friends the opportunity to experience our motorcycles from the recently launched Smash FI, the scooters – Burgman Street EX, Burgman Street, Skydrive Crossover, Skydrive Sport, our underbones – Raider R150 Fi, Raider R150 Carb, Raider J Crossover as well as the powerful backbones – V-Strom 250 SX, Gixxer 250SF, Gixxer 250 and the Gixxer 150. It was a total of 115 kms ride from the Suzuki Philippines plant in Calamba, Laguna to the beautiful La Luz Beach Resort in Laiya, San Juan Batangas. The ride further underscored why Suzuki motorcycles are the best ride companions – fuel-efficient, powerful with superb handling.

The fun continued with team building activities which our media and vlogger friends enthusiastically participated in showing grit, agility, and responsive teamwork much like how a rider and their Suzuki motorcycles move in synchrony to achieve great results. Winners certainly got some cash prizes! The night was capped with a fellowship over good food, booze, music, and lively conversations by the bonfire. Of course, a trip to San Juan, Batangas will not be complete without trying Kuya Oliver’s Gotohan.

Present during the event were President Koichiro Hirao, Managing Director Norminio Mojica, Motorcycle Sales and Marketing Division Head Mr. Joey Salavarria, Assistant to the General Manager Mr. Daigo Morikawa, Group Heads – for Marketing Communications Ms. Edelyn Yanilla; for Products and Data – Ms. Victoria Caringal and for Field Marketing – Mr. Johnny De Guzman.

Thank you again to our media and vlogger friends for joining us on this unforgettable occasion. Full throttle on 2024! Oras na Para MagMotor!

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